// logo design

Frenzy Motorsports

Previously operating multiple companies under the name MX Frenzy, my branding of the company took on many different approaches, one was to create a shell company named Frenzy Motorsports, which encompassed all of the industries this company manuufactured parts for.

The next thing was to create a recognizable and modern logo which hit with it's target audience, the previous logo was haphazardly assembled, to be as kind as possible, it didn't flow with it's demographic, typically high-energy, active youth-oriented individuals.

The logo was created and implemented into all other forms of media: packaging, shirts, parts, ads, etc...

role //
Creative Director